was successfully added to your cart.

Wyclef Jean

Black Friday Redefined In Google, Wyclef Jean Campaign

By December 10, 2020 No Comments

Black Friday took on new meaning Monday with the Grammy-winning artist Wyclef Jean performing an animated jingle he wrote to support shopping at black-owned small businesses this holiday season.

The campaign reimagines Black Friday as #BlackOwnedFriday.

The animated anthem jingle for Google’s #BlackOwnedFriday campaign is an innovative social campaign that Jean partnered with Google to create, along with the U.S. Black Chambers and BBH NY.

Read more: mediapost.com